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The Ultimate Checklist for a Successful Brand Refresh in 2024

Introduction to Brand Refresh In today’s dynamic business environment, brands need to remain relevant while staying true to their roots. A brand refresh is the process of modernizing a company’s…

By Cameron Ashley
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Branding Design

How to Create a Memorable Brand Identity That Connects with Customers

Building a memorable brand identity goes beyond a logo or catchy slogan; it’s about crafting an emotional connection that resonates with your customers. This guide explores how Consumer Packaged Goods…

By Bianca Bien-Aime
Clypse beauty
Web Design

Scarborough’s Go-To Web Design Company: Ashbi Creative Studio

In the bustling and culturally rich district of Scarborough, businesses are thriving—and more than ever, they need a strong online presence to compete and succeed. At Ashbi Creative Studio, we…

By Bianca Bien-Aime
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Branding Design

The Psychology of Flavor: How Branding Design Influences Our Perception of Taste

Have you ever wondered why Coca-Cola seems tastier in its iconic bottle? Or why chocolate feels richer when wrapped in gold? It’s not your imagination. Branding dramatically influences how we…

By Bianca Bien-Aime
Business

Flat Rate vs Hourly: Which Freelancing Pricing Model Wins?

Discover the pros and cons of flat rate vs hourly pricing in freelancing. Learn how to choose the best method to optimize your earnings and client satisfaction.

By Cameron Ashley
Uncategorized

What is Branding? – Fundamentals of Branding Design

Branding design is the visual embodiment of a brand’s identity. It encompasses a range of elements such as logos, colors, typography, and imagery, all meticulously crafted to create a cohesive…

By Cameron Ashley
Uncategorized

FlexClip Review: A Game-Changer for Creative Agencies – Top Features

As a seasoned graphic designer with over a decade in the creative industry, I’ve seen tools come and go. But when I stumbled upon FlexClip, it felt like hitting the…

By Bianca Bien-Aime
Uncategorized

PPC Automation Tools: Ultimate Guide for 2024 Campaigns

Ever wondered how to skyrocket your online advertising without burning the midnight oil? Welcome to the world of PPC automation tools, where efficiency meets effectiveness in managing ad campaigns, improving…

By Cameron Ashley
Uncategorized

Advanced PPC Analytics Techniques: Elevate Your Campaigns

Ever wondered how some brands, through skilled marketers, seem to hit the jackpot with every Pay-Per-Click (PPC) campaign by crafting compelling ad copy, testing different ad variations, and employing effective…

By Cameron Ashley
Uncategorized

Integrating PPC with SEO: A Guide to Maximizing Impact

In the ever-evolving digital landscape, mastering both pay-per-click (PPC) and search engine optimization (SEO) has become a golden ticket for businesses aiming to skyrocket their online visibility. Historically, marketers would…

By Cameron Ashley
Uncategorized

PPC for Local Businesses: Ultimate Guide to Boosting Your ROI

Ever wonder why your local business isn’t catching as many eyes online as you’d hoped? The secret sauce might just be PPC (pay-per-click) advertising, a game-changer for small businesses aiming…

By Cameron Ashley
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Managing PPC on Social Media: A Complete 2023 Guide

Did you know that over 70% of small businesses use social media to target their advertising efforts? In the bustling digital marketplace, managing PPC (Pay-Per-Click) on social media platforms is…

By Cameron Ashley