Hourly Rate: $50 USD/hour — Flat-rate pricing provided for transparency and value.
🧩 1. Core Design & Branding Services
✦ Full Brand Identity Package
This comprehensive brand system includes a logo, brand marks, color system, type hierarchy, and usage guidelines.
- Discovery & Research: 4–6 hrs
Stakeholder interviews, competitive analysis, brand tone alignment - Creative Direction & Moodboarding: 4–6 hrs
Visual exploration, style tiles, early concepts - Design Execution: 14–18 hrs
Logo sketches, digital refinements, type + color development - Brand Guidelines & Deliverables: 4–6 hrs
Usage rules, mockups, final exports, file prep (PDF, vector, web) - Review & QA: 4–5 hrs
Revisions, packaging assets, file exports and delivery - Total: 30–41 hrs
- Flat Rate: $1,500–$2,050
📱 2. Graphic Design & Content Creation
✦ Social Media Campaign Graphics (3–5 pieces)
Visuals for Instagram, Facebook, LinkedIn or TikTok, designed to be cohesive and brand-aligned.
- Discovery & Brief: 1–2 hrs
Audience targeting, brand alignment, messaging goals - Creative Direction: 1 hr
Layout themes, platform sizing, consistency across pieces - Design Execution: 4–5 hrs
Post graphics, visual hierarchy, design balance - Review & QA: 1–2 hrs
Multiple format exports, feedback revisions - Total: 7–10 hrs
- Flat Rate: $350–$500
✦ Infographics / Visual Storytelling Pieces
Custom visuals for data-driven narratives, brand storytelling, or reports.
- Discovery & Copy Mapping: 1–2 hrs
- Creative Direction & Structure: 1 hr
- Design & Iconography: 3–4 hrs
- Review & QA: 1 hr
- Total: 6–8 hrs
- Flat Rate: $300–$400
✦ Flyers / Brochures
Print-ready or digital PDFs for service promotion or product education.
- Discovery & Copy Planning: 1–2 hrs
- Creative Direction & Layout Planning: 2 hrs
- Design Execution: 4–5 hrs
- Review & QA: 2 hrs
- Total: 9–11 hrs
- Flat Rate: $450–$550
📦 3. Packaging Design & Customizations
✦ New Packaging Design (1 SKU)
Includes dieline integration, label layout, and compliance check.
- Discovery & Requirements: 2–3 hrs
Regulations, label copy, shelf strategy - Concept & Art Direction: 2–3 hrs
- Design Execution: 10–12 hrs
Layout, mockups, back label, color variants - Review & QA: 4 hrs
Revisions, print proof checks, file formatting - Total: 18–22 hrs
- Flat Rate: $900–$1,100
✦ Packaging Tweaks / Minor Updates
Quick changes like pricing updates, color adjustments, or SKU swaps.
- Total: 2–3 hrs
- Flat Rate: $100–$150
🌐 4. Website Design & Development
✦ Basic Informational Page
For services, about pages, or landing sections in WordPress/Elementor or Shopify.
- Discovery & Page Brief: 1 hr
- Wireframe or Low-Fi Planning: 1 hr
- Design & Development: 4–5 hrs
- Review & QA: 2 hrs
- Total: 8–9 hrs
- Flat Rate: $400–$450
✦ Conversion-Focused Landing Page
Designed with scroll rhythm, CTA hierarchy, and copy refinement in mind.
- Discovery & Strategy: 2 hrs
- Layout Strategy & Copy Review: 2 hrs
- Design & Development: 6–8 hrs
- Review, QA, and A/B Testing Prep: 2–3 hrs
- Total: 12–15 hrs
- Flat Rate: $600–$750
✦ Feature or Plugin Integration (e.g., Booking, Popups, Chat)
- Discovery & Planning: 1 hr
- Plugin or Custom Build: 3–4 hrs
- Testing & QA: 1–2 hrs
- Total: 5–7 hrs
- Flat Rate: $250–$350
🔁 5. Retainer & Ongoing Support
✦ Monthly Maintenance & Creative Support
A proactive package for ongoing site tweaks, creative requests, and strategic sessions.
- Monthly Planning Call: 1–2 hrs
- Task Execution (design, dev, content): 6–8 hrs
- QA & Fixes: 2 hrs
- Total: 9–12 hrs/month
- Flat Rate: $450–$600/month
📈 6. Digital Marketing & Strategy
✦ Ad Campaign Design (3–5 Ad Variants)
For Meta, Google, TikTok — includes design + formatting.
- Ad Brief & Targeting Alignment: 2 hrs
- Design & Formatting: 6–7 hrs
- Review, Revisions, QA: 2–3 hrs
- Total: 10–12 hrs
- Flat Rate: $500–$600
✦ Basic SEO Setup (up to 5 pages)
Includes metadata, alt text, basic schema, internal linking.
- Audit & Keyword Strategy: 2 hrs
- On-page Optimization: 5–6 hrs
- Speed, Mobile & QA Fixes: 3 hrs
- Total: 10–11 hrs
- Flat Rate: $500–$550
💌 7. Email Marketing
✦ Newsletter + Custom Template
Reusable layout for Klaviyo, Mailchimp, or platform of choice.
- Discovery & Content Plan: 1 hr
- Template Design: 4–5 hrs
- Test Send + QA: 2 hrs
- Total: 7–8 hrs
- Flat Rate: $350–$400
🎬 8. Video Editing & Motion
✦ Short Video Edit (1–2 minutes)
For reels, promos, or short explainers.
- Footage Review & Planning: 1 hr
- Editing & Trimming: 3–4 hrs
- Music, Captions, Transitions: 2 hrs
- QA & Render: 1 hr
- Total: 7–8 hrs
- Flat Rate: $350–$400
✦ Logo Animation / Motion Graphic (5–10s)
Perfect for intros, social reels, website hero videos.
- Storyboard & Motion Planning: 2 hrs
- Animation & Effects: 4–5 hrs
- Final Export & QA: 1 hr
- Total: 7–8 hrs
- Flat Rate: $350–$400
🧠 9. Strategy & Consulting
✦ Brand Discovery or Campaign Workshop
One-time intensive to shape visual strategy or plan rollout.
- Workshop Prep & Research: 2 hrs
- Live Session: 2–3 hrs
- Summary Report + Action Plan: 3 hrs
- Total: 7–8 hrs
- Flat Rate: $350–$400
✦ Platform Training or Brand Alignment Review
Includes website tutorials, UX/brand consulting
- Training or Review Session: 2–3 hrs
- Recommendations + Notes: 1–2 hrs
- Total: 4–5 hrs
- Flat Rate: $200–$250
🛠 10. Maintenance & Documentation
✦ Website Updates & Bug Fixes
Includes content edits, plugin checks, layout corrections.
- Task Review: 0.5–1 hr
- Execution: 4–5 hrs
- QA: 2 hrs
- Total: 6.5–8 hrs
- Flat Rate: $325–$400
✦ Client Guides & Asset Handoffs
Custom guides on using your site or brand system.
- Writing + Screenshots: 3–4 hrs
- Organization + Folder Setup: 2 hrs
- Total: 5–6 hrs
- Flat Rate: $250–$300
💼 Hourly Block Packages
| Package | What It Covers | Flat Rate |
|---|---|---|
| 20 Hours | Landing page, a small ad set, or monthly creative retainer | $1,000 |
| 40 Hours | Mini brand + site build, or strategic content bundle | $2,000 |
| 80 Hours | Full site, branding system, and ongoing support | $4,000 |
